[June 20, 2018] |
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Ingram Micro Commerce & Lifecycle Services Sponsors $100,000 in Funding for Indiegogo Campaigns, Enabling Emerging Brands to Ship Smarter & Faster to Customers in Global Markets
Ingram Micro (News - Alert) Commerce & Lifecycle Services, a strategic business unit of
Ingram Micro Inc., today announced it has awarded a total of $100,000 to
support fast-growing, emerging brands as they bring their products to
market, many for the first time. $50,000 in flash funding was awarded to
kitchen and home goods company, Two Pillars, for UniLid, a universal lid
that fits all shapes and sizes of containers and is an eco-friendly
replacement for plastic wrap. An award of $20,000 was also made to
technology gadget-focused, Rite Development Lab, for Rite Press, an
innovative "No Mess" French Press that enables users to create
full-flavored coffee and tea at home with effortless cleanup. BodyBoss,
the first take-anywhere home gym, and Studio Unite, a nonprofit maker of
solar lights deployed for humanitarian crises, received smaller awards.
The awards were made as part of the partnership between Ingram Micro
Commerce & Lifecycle Services and Indiegogo, and in alignment with
Ingram Micro's commitment to investing in the success of rising
entrepreneurs. "Flash funding" from Ingram Micro Commerce & Lifecycle
Services is awarded to the winners of periodic competitions
among Indiegogo campaigns. Flash funding awards are available to
qualified entrepreneurs on the Indiegogo platform and are intended to
support new brands as they launch into the market.
Ingram Micro Commerce & Lifecycle Services partners
with Indiegogo to help crowdfunded companies fulfill their campaign
promises. Twenty-two
percent of U.S. adults have donated to a crowdfunding campaign,
contributing to a billion-dollar
industry. Often, campaigns are challenged by near-instant financial
success and must fulfill thousands of backorders to their donors - a
challenge Ingram Micro Commerce & Lifecycle Services alleviates through
providing access to a global, world-class logistics infrastructure,
enabling emerging brands to fulfill orders immediately, regardless of
where the customer resides.
"Shipping and fulfillment is the most important part of any ecommerce
strategy. This is especially true for crowdfunders embarking upon this
critical journey for the first time. If you don't get it right, you
likely will never have another chance with those important,
early-adopting customers," said Jonathan Tran, head of growth and
partnerships, Ingram Micro Commerce & Lifecycle Services. "We are
excited to award flash funding to emerging companies with tremendous
promise. Partnering with these potential future leading brands and
helping them with their Indiegogo launch via access to Ingram Micro's
enterprise-class logistics operations provides an excellent head start
to their businesses."
"We are ecstatic to receive flash funding from Ingram Micro Commerce &
Lifecycle Services. Receiving support from a global leader with an
unparalleled logistics reach is virtually unheard of for a company such
as ours at this phase or our product launch," said Alia Lau, founder and
CEO, Two Pillars. "Fulfillment and shipping is one of the most crucial
steps for creators and we're really fortunate to have the peace of mind
that we're in good hands as we leverage this flash funding to help
satisfy nearly 20,000 preorders."
About Ingram Micro Commerce & Lifecycle Services
The Global Leader in Logistics, Commerce Enablement & Device
Lifecycle Services
Ingram Micro Commerce & Lifecycle Services provides supply chain
solutions that connect supply and demand. From cross-border fulfillment
to dropship and returns management, IT asset disposition, re-marketing,
distribution and more, our solutions drive growth across the commerce,
technology and mobility markets. We proudly serve customers ranging from
fast-growing brands to Global 2000 enterprises, and are dedicated to
facilitating their success through our global warehousing network,
world-class technology, strategic partnerships and decades of expertise
in the logistics, mobility and ITAD industries. Learn more at www.ingrammicrocommerce.com.
About Ingram Micro Inc.
Ingram Micro helps businesses Realize the Promise of Technology™. It
delivers a full spectrum of global technology and supply chain services
to businesses around the world. Deep expertise in technology solutions,
mobility, cloud and supply chain solutions enables its business partners
to operate efficiently and successfully in the markets they serve.
Unrivaled agility, deep market insights and the trust and dependability
that come from decades of proven relationships all set Ingram Micro
apart and ahead. Find more at www.ingrammicro.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180620006006/en/
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