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| [July 18, 2018] |
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Petsky Prunier Advises Giant Creative Strategy on its Sale to Huntsworth
Petsky
Prunier is pleased to announce it has advised healthcare marketing
agency Giant Creative Strategy LLC on its sale to healthcare and
communications group Huntsworth plc (LON:HNT). Giant was previously a
portfolio company of Shamrock Capital. Huntsworth paid $72.2 million in
cash at closing, and the transaction is valued at up to $97.2 million.
Giant, based in San Francisco, is one of the largest independent
healthcare marketing agencies in the United States. It provides a full
service, multichannel offering to its clients in the biopharmaceutical,
medical device, and diagnostics industries. The agency has 150 employees
and will continue to be led by its founders, CEO Steven Gold and
president Adam Gelling.
With the majority of its revenue coming from marketing to healthcare
professionals, particularly in the rapidly growing biotech sector, Giant
will bring scale to Huntsworth's healthcare professional marketing, a
key area of growth for the company. By adding Giant to its existing
healthcare marketing agencies led by New York-based Evoke, Huntsworth
will be positioned more competitively to respond to changing client
demands for fewer but stronger partners to help access the spectrum of
their marketing needs.
Huntsworthplc is an international healthcare and communications group.
Huntsworth's principal area of focus is Health, which provides marketing
and medical communications services to healthcare clients, which are
primarily large and mid-size pharmaceutical and biotech companies. It
also has a smaller Communications group, which provides a wide range of
communications and advisory services, including strategic
communications, public affairs, investor relations, and consumer
marketing.
Huntsworth Health has three main divisions. Medical focuses on
communicating evidence on new scientific and drug developments and
educating healthcare professionals and payers on the appropriate use of
therapy. Marketing focuses on post-approval marketing of drugs to
payers, healthcare professionals, and consumers, primarily in the United
States. Immersive provides live experiences, communications, and
interactive content.
Petsky Prunier, with a team led by Christopher French, Sanjay Chadda,
Anil Kuruganti, and Greg Staton served as the exclusive financial
advisor to Giant Creative Strategy and Shamrock Capital.
"As the #1 investment bank focusing on healthcare technology, media, and
marketing, Petsky Prunier was the obvious choice for us. Their intimate
knowledge of the focus areas for potential buyers of our business,
unparalleled deal-negotiation skills, and proven ability to achieve
various shareholders' goals resulted in a great outcome for all of us!
We have found an ideal partner in Huntsworth."
Steven Gold, CEO
Giant Creative Strategy
About Petsky Prunier LLC
Petsky Prunier is one of the leading investment banks to the technology,
media, marketing, information, eCommerce, and healthcare industries. Our
firm's merger and acquisition and private placement advisory services
reflect a unique blend of product specialization and industry expertise.
Together with strategic consulting firm Winterberry Group, a Petsky
Prunier company, our organization represents one of the largest
industry-specific advisors providing strategic and transactional
services. We offer global reach supplemented through our partnerships in
China and India. Securities transactions are processed through Petsky
Prunier Securities LLC, a member of FINRA, and an affiliated entity. For
more information, visit www.petskyprunier.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180718005587/en/
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