[September 20, 2018] |
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Monetate Expands Product Strategy Team
Monetate,
the worldwide leader in personalization, today announced it has expanded
its award-winning product strategy team. The three new hires - Scott
Reynolds, Kevin Luo, and Tim Jeremicz - hail from leading ecommerce and
innovative SaaS (News - Alert) companies and bring world-class expertise to helping
global brands bring innovative new approaches to their personalization
strategies.
Monetate continues to push the boundaries of what is possible in
personalization. The Monetate
Intelligent Personalization Engine analyzes more than one million
data points per sub-second to help brands make more informed decisions
about how to engage with their customers on an individual basis -
whether via a product recommendation, creative treatment, special offer,
or dynamic copy. These recommendations are delivered in sub-second time
frames and within the context of all that a brand knows about a
consumer, making for one of the most powerful personalized customer
experiences possible. As a testament to the company's innovative
approach, Monetate has been recognized as an industry
leader by two leading analyst firms in recent months.
To maintain and grow this leadership position, product strategy will
remain a pivotal focus for Monetate. All three new hires will report
directly to the recently-appointed Vice President of Product, Shikhin
Agarwal. More specifically:
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Reynolds, director of product management - Is market and
customer-focused, working to discover market needs and key challenges,
drive product prioritization, and introduce new products to market and
expand Monetate's personalization platform. Prior to joining Monetate,
Reynolds was senior director of product at Scala.
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Luo, lead product manager - Is responsible for the strategy,
innovation, roadmap and enhancing user delight across omnichannel
products. Luo will collaborate with engineering, user experience and
other internal product experts to understand and solve for market
needs. Luo was previously senior product manager at Web.com (News - Alert).
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Jeremicz, director, program management - Will take the lead on
improving and delivering product roadmaps, leveraging agile
methodologies to align with overall corporate strategy and goals. The
resulting process will include a team-driven cadence of planning,
communication, and execution. Jeremicz was previously the director of
operations at LexisNexis (News - Alert) Risk Solutions.
"The talents and leadership of our new hires allow us to advance our R&D
faster, thus accelerating the company's strategy," said Shikhin. "Our
goal at Monetate is help our customers drive the best and most
personalized engagements possible to build trusted relationship with
their customers. Our recent momentum shows tremendous traction toward
this goal. I am thrilled to lead this team of product strategists to
help our clients transform complex data strategies into meaningful
actions as the landscape grows even more challenging for brands."
To learn more about Monetate's product suite, visit: www.monetate.com/products.
About Monetate Monetate,
the global leader in personalization software for consumer-facing
brands, enables marketers to create experiences with improved relevance
for every customer, increasing their engagement and boosting business
outcomes. Powered by artificial intelligence, the Monetate Intelligent
Personalization Engine makes it easy to test and optimize, segment and
target, recommend products, and even create true 1-to-1 omnichannel
experiences. The company was recognized as an industry leader by two
leading analyst firms in June
2018 and August
2018. Founded in 2008, with offices in the U.S. and Europe, Monetate
is used by leading brands around the world and influences billions of
dollars in revenue every year for QVC, Newegg, Timberland, Carnival, The
North Face, and hundreds of other market leaders. Learn more at www.monetate.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180920005552/en/
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