[January 08, 2019] |
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IZEA Announces PayPop™ at CES 2019
IZEA
Worldwide, Inc. (NASDAQ: IZEA),
operator of IZEAx®, the premier online marketplace connecting brands and
publishers with influential content creators, has announced the official
launch of PayPop at CES (News - Alert) 2019 in Las Vegas, Nevada. An industry first,
PayPop provides qualified online influencers with an immediate payment
option following the creation of sponsored content for brands. IZEAx is
the first marketplace to provide the ability for influencers to receive
the benefit of immediate payment.
This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20190108005294/en/
IZEA Announces PayPop™ at CES 2019 (Photo: Business Wire)
"Many of those who participate in the gig economy do not have access to
the same type of credit lines and debt facilities afforded to those with
traditional small businesses or full-time jobs. That can make it
difficult for some of our influencers to make investments in growing
their business and manage their cash flow," sad Ted Murphy, Founder and
CEO of IZEA. "PayPop gives qualified influencers the ability to
programmatically receive payment immediately upon submitting their
finished work through our platform, instead of the standard waiting
period in IZEAx. In most cases, these individuals will be paid well in
advance of IZEA getting paid from our marketers, in exchange for a small
fee to cover the implied risk. IZEA can benefit directly from the fee
and our creators will certainly benefit from the fastest influencer
marketing platform payments in the industry."
PayPop is available to qualified creators who have successfully
completed transactions with IZEA beginning today. A fee of 10-15% is
applied to the total amount of the post based on the total dollar value.
Payments are immediately credited to their IZEAx account and can be
withdrawn electronically via PayPal (News - Alert).
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. ("IZEA") operates online platforms that connect
marketers with content creators. IZEA platforms automate influencer
marketing and custom content development, allowing brands and agencies
to scale their marketing programs. IZEA influencers include everyday
creators as well as celebrities and accredited journalists. Creators are
compensated for producing unique content such as long and short form
text, videos, photos, status updates, and illustrations for marketers or
distributing such content on behalf of marketers through their personal
websites, blogs, and social media channels. Marketers receive
influential content and engaging, shareable stories that drive
awareness. For more information about IZEA, visit https://izea.com/.
Safe Harbor Statement
This press release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended.
Forward-looking statements, which are based on certain assumptions and
describe our future plans, strategies and expectations, can generally be
identified by the use of forward-looking terms such as "anticipates,"
"believes," "estimates," "expects," "intends," "may," "plans,"
"projects," "will," "would" or other comparable terms. Examples of
forward-looking statements include, among others, statements we make
regarding expectations concerning IZEA's ability to increase its revenue
and sales pipeline, expectations with respect to operational efficiency,
and expectations concerning IZEA's business strategy.
Forward-looking statements involve inherent risks and uncertainties,
which could cause actual results to differ materially from those in the
forward-looking statements, as a result of various factors, including,
among others, the following: competitive conditions in the content and
social sponsorship segment in which IZEA operates; failure to popularize
one or more of the marketplace platforms of IZEA; changing economic
conditions that are less favorable than expected; and other risks and
uncertainties described in IZEA's periodic reports filed with the
Securities and Exchange Commission. IZEA assumes no obligation to update
any such forward-looking statements to reflect actual results or changes
in expectations, except as otherwise required by law.

View source version on businesswire.com: https://www.businesswire.com/news/home/20190108005294/en/
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