[January 15, 2019] |
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Global Imaging Systems Rebranded as Xerox Business Solutions
Xerox
(NYSE: XRX) is focused on better serving the small-to-medium size
business (SMB) market with a more client-centric, simplified and
integrated approach across the company. This approach will include
better leveraging enterprise-wide our capabilities in the areas of
technical services, eCommerce, marketing and IT, to deliver more value
to customers.
An element of this change includes a rebrand of Global Imaging Systems (News - Alert)
(GIS) to become Xerox Business Solutions (XBS). XBS is a leading
provider of business technology solutions. Its companies sell and
service document management systems, including printers, multifunction
devices and copiers, network integration services and software solutions.
"XBS is an important piece of our growth strategy, as we continue to
penetrate the lucrative and growing SMB market," said Mike
Feldman, president, Xerox Americas Operations. "By better leveraging
the strengths of XBS and sharing best practices in areas such as
software and IT services opportunities, we believe we can grow share
with SMB customers."
The companies that make up XBS will continue to serve customers with
their current names, to maintain recognition in the communities they
serve.
They will also continue to deliver on their existing strategies of
success, including offering full lines of multi-branded office and
production systems, software, supplies and workflow solutions. XBS
companies manage all aspects of the customer relationship, including
sale, installation, training, support and service.
Ed Bass remains president of XBS, reporting to Feldman. The rebrand will
initiate on February 5.
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About Xerox
Xerox Corporation is a technology
leader that innovates the way the world communicates,
connects and works. We understand what's at the heart of sharing
information - and all of the forms it can take. We embrace the
integration of paper and digital, the increasing requirement for
mobility, and the need for seamless integration between work and
personal worlds. Every day, our innovative print technologies and
intelligent work solutions help people communicate and work
better. Discover more at www.xerox.com
and follow us on Twitter (News - Alert) at @Xerox.
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Xerox®, Xerox and Design® are trademarks of Xerox
in the United States and/or other countries.
View source version on businesswire.com: https://www.businesswire.com/news/home/20190115005545/en/
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