From the Influencers

The integration will be another excellent tool for the emerging practice of influencer marketing, which is comprised of new and innovative ways brands are engaging and influencing their audiences at a time where face time is at a premium and mostly exists within the realm of social media. - 4/28/2017

Pepperjam conducted a study on the way that marketers leverage technology to build influencer marketing. - 4/28/2017

Influencer content is climbing the value chain in marketing, according to the recently released "The Value of Influencer Content 2017" study. The paper by Linqia indicates that this content, which once lived exclusively at the top of the marketing funnel to drive awareness or engagement of brands or… - 4/28/2017

WebRTC Powers Even the Most Stringent Applications
This solution, from GreenKey Tech, is voice software for teams. It prevents financial organizations from having to invest in new and expensive hardware. - 04/26/2017

New Version of Edge Supports WebRTC
Microsoft this month updated its Edge browser, adding support for Brotli compression, WebRTC-based real time communications and more. These new Edge features are offered as part of the Windows 10 Creators Update, and they illustrate how the long-time… - 04/25/2017


Internet Marketing Association

Compared to traditional marketing, Internet marketing is more complex because of the ever changing landscape of digital technology. Whether it is the new algorithms from Google or the latest social media craze, Internet marketers must take all this into consideration, as well as what is taking place… - 9/29/2016

Word-of-mouth and referrals are the best forms of marketing. You don't have to pay for it and those who come to you as a result are more likely to buy. The only challenge here is that it's harder to organically drive this kind of marketing. Sure, you can ask for referrals from your favorite customer… - 8/24/2016

Since influence marketing is one of the last forms of marketing that its targets will actively seek out instead of actively avoid, it's becoming an increasingly popular marketing option. It's even gotten to the point where influence marketing can be effectively used on foodstuffs, and Mezzetta-the w… - 8/24/2016

The founder of Shopping Links, an Australian startup that connects brands with influential bloggers, is expected to speak at the Melbourne Spring Fashion Week alongside a panel of other important figures in the fashion market. - 8/18/2016

The value of influencer marketing is on the rise as marketers realize this breed of marketing is about the only one that people will actively seek out and interact with, except maybe for particularly funny Super Bowl commercials. While influencer marketing does vary in impact from one user to anothe… - 8/18/2016







INDUSTRIES


The JMRConnect team brings decades of experience garnered from multinational corporations, the public sector, NGOs and industry associations, and as such is able to provide clients with the expertise and strategy necessary for an impact campaign.


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Featured Influencer


For 30 years, Yorktel has gone the distance taking the complexities out of video and unified communications & collaboration (UC&C). As a video managed services and cloud provider, we bring your enterprise video communications to a new level, for today and tomorrow's technology. Yorktel - making complicated simple.